Boutique Business Plan

Organization and Management: Describe the structure of your company. Tell me why I should hire you instead of someone else. Products and Services: Provide specific information on what you're selling. Examples of marketing for a store include press releases, boutique opening party, newspaper ads to advertise hours of operation, posters in the store windows, promotions and contests, free giveaways, sales and discounts, and creating a website for the boutique so people can shop online.

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The budget should extend three years from the start-up day and include boutique rental fees (or mortgage payments), insurance, taxes, utilities, labor fees and employee salaries, ordering of products to sell in the boutique and different marketing campaigns.

Also include your sources of basic funding and a list of banking loans or grants that may be available for boutique owners.

Before you open a boutique, it is important that you plan and confront any issues that you may face during your boutique business operations. A business plan is the first step in starting a boutique, as it allows you to plan everything in terms of purchasing retail products, getting funds for the start-up process, making a budget and planning out the operations of the business. Include the owner’s name, the physical address of the boutique, hours of operation, source of inspiration for the boutique, list of products the boutique will sell, services the boutique will offer and who will be working in the store.

On the following page, create an index page for the business plan. Write a boutique profile section and outline details about the boutique.

Decide whether or not the marketing, finances and ordering should be done during opening hours or after hours.

Point out the major risks about operating your boutique.Include the owner(s), employees who will be working in the store, marketers for the boutique, on-site manager, ordering and sales individual or team, and a financial accountant.If one person is responsible for several or all of the tasks, ensure that she is listed as such.It requires a lot of planning like deciding where you're going to set up shop, what you're going to sell, and how you're going to pay your expenses.Then there's the fun stuff, too, like decorating the store and marketing your boutique. Executive Summary: Briefly summarize the business plan.Write the executive summary after the business report has been completed.Highlight the major points from each section, including the name and location of the boutique, the owners and key players in the boutique, the basic operations on a daily basis, primary funding and a detailed budget that outlines how the money is spent in the boutique.Examples include the lack of customers, lack of sales, lack of funding or not being able to get the products you want to sell.Provide a solution to each of the risks, so you are prepared to take action in case one of your risks should occur.If the workers are producing and building the products, include a description of how the products will be made and a list of materials.Outline the marketing ideas for the boutique in a new section.


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